Bed linen and home textiles. We are building a business with Turkey
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How to open a bedding shop from scratch

Why is a bedding shop an attractive business idea?
The demand for home textiles is constant, so the profitability of the business can be predicted. Bed linen is a product that is easy to trade (it does not deteriorate), accounting in the store will not be difficult. To start the business requires a little investment, preparing for the opening of the point does not take much time.

The profitability of the store bedding and the level of expenses for its opening and development
Opened in Tolyatti or another Russian city shop with an area of ​​about 35-40 square meters. pays off on average for one year and brings from 60 000 ₽ of profit per month. To increase it, you can expand the range at the expense of towels and other home textiles.

Business registration and necessary documents for work
For trade in bed linen suitable form IP UTII, USN or patent. Code OKVED for the sale of textiles – 47.51. In addition to registering as an IP and obtaining a certificate, you need:

Obtain work permits from the Federal Service for Supervision of Health and Social Security, SES and Rospotrebnadzor
Conclude contracts for the rental of premises, delivery of goods, with staff
Purchase a CCP and arrange documents for it
Make a “buyer’s corner” in the store with a book of complaints and suggestions
To issue certificates of quality for goods in a specialized center
Selection and arrangement of the room
For a shop suitable premises of up to 40 square meters. m on the first floor of a residential building in a densely populated residential area or a hall in a large shopping center. It is important that the place was passable, then the store will quickly become known to residents of the surrounding neighborhoods. To do this, you need to make a catchy outdoor window, signboard. On them, plus the repair and installation of alarm, will take about 200 000 ₽.

Inside the store you need to install:
Cash register – with connection
Glass counters and showcases, open shelving
Workplace seller (stand, chair)
How to choose suppliers and form an assortment
The product range should be dominated by middle-priced products from well-known firms – they will create a profit base. Include in the catalog:

Linen sets of different sizes in cardboard, plastic packaging – “Eurosets”, two-and single, for children
Bedspreads, blankets, decorative pillow cases for cushions
Pillowcases, sheets, duvet covers, sold by piece
You can buy Russian goods from manufacturers, and it is more profitable to buy foreign goods at large intermediary sites and wholesale bases.

Store staff and business accounting
It is easiest to entrust IP accounting to an external specialist. To work in the store, you need two sellers who work in shifts and perform, including the work of cleaners.

How to advertise a business
We need a primary campaign – informing the media, social networks, banner stretching, advertising on transport, distribution of flyers at the entrance to the shopping center. In the future, create a bonus system for regular customers and conduct promotions, notifying them with leaflets and ads on the streets and in the media.

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