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Fabric store business plan

Mass-produced clothing will never be able to fully satisfy all customers, there is always the part that wants to look different from everyone – these are customers of individual tailoring and creative personalities who create masterpieces themselves. I am glad that they are becoming more and more, despite the large selection of consumer goods. The trend of increasing demand allows you to think about the business plan of the fabric store.

First of all, we need to monitor the stores of ready-made clothes, studio salons, fabric stores, i.e. competitors. The justification of the plan for the future project will be immediately determined. Bringing profit to the first place, it is necessary to plan a wider assortment that will “provoke” a greater number of impulse purchases. Although the demand for fabrics is almost constant, in the run-up to the summer season, it still increases. Business plan and this should take into account.

Detailed calculations of the business plan should take into account investments in the rental of premises, purchase of goods, furniture and store design, perhaps, preliminary repairs, salaries of employees. The range of fabrics should be as wide as possible, especially if you can buy some only from you. If Turkish and Chinese fabrics are offered everywhere, let you have Italian and Indian fabrics. With fabrics, it is desirable to sell related products and accessories, later it can also be sewing machines with overlock. This will attract more buyers who not only sew, but also just want to change something in ready-made things or make minor repairs.

Especially it is necessary to dwell on the staff, consultants should be not only polite and friendly, but also competent in this area, having a taste and sense of style. Ideal when the seller can prompt on request the amount of fabric measured or even the model of a future thing. As an additional service – the presence of the cutter will attract even more customers.

With proper management of the case, revenues should already be from the third month of work, and the estimated project payback time should be no more than six months.

In any business plan must take into account the risks. When purchasing goods, it is necessary to know and foresee fashion trends, and this is quite difficult. Profit will depend on the correct location of the store. Much depends on the ability to stimulate the desire to purchase, this is largely due to mannequins draped in interesting fabric samples. Advertising strategy should be paid in terms of special attention, advertising can have one of the decisive places in the formation of profits.

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